Vintage Airstream Trailers Inspire Novel Percentage Space
Tuesday, 13 March 2012
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The folks at The Metrick System, a Toronto get upward way that specializes inward advertising, video as well as online software evolution took over a novel infinite this boundary as well as sent over a few pictures for us to drool over this afternoon. The novel place which includes vintage airstream trailers into the concept houses offices, a state-of-the-art recording studio as well as 4 sets for shooting video was created past times Designer Cheryl Krismer from Crayon Design. The finish was to pay homage to the heyday of Hollywood past times giving the infinite a highly recognizable, but yet contemporary feel.
With views of Lake Ontario as well as the downtown core, the novel place at 100 Miranda Avenue rests on the highest evidently inward the Greater Toronto Area. While continuing to deliver all of the advertising, video production as well as software coding services, the theatre at 1 time has the infinite to conform its growing team. The interior which occupies 5,800 foursquare feet of industrial infinite amongst 17-foot ceilings was carefully designed to offering its clients as well as employees a creative environs where excogitation rules. Three airstreams were converted, 1 into an part (the president's office), 1 is a cafe, as well as the other is a phonation over recording studio!
President as well as Creative Director, Laurence Metrick comments, “It’s almost difficult to believe nosotros needed xx years to figure out what gave us an environs where people wanted to come upward to locomote every day, bask collaborative inventiveness as well as know they convey to walk but a few feet to brand a TV topographic point or tape a voice-over. I knew nosotros got it correct when the get-go 10 guests asked if they could rent an part here.”
By recycling existing furniture, using LED lighting, easily modulated zoned air supply, cardboard tubing every bit part of the built environs as well as reclaiming abandoned Airstreams, The Metrick System has managed to practise a infinite that is bold as well as at the same fourth dimension environmentally considerate.
The theatre which boasts clients such every bit Reebok, KFC as well as Ford every bit around of their clients hosts “Met Talks” every quarter where they invite a luminary from the globe of Literature, Film, Television, Music as well as Communications to process attendees to an eventide of insight as well as creativity. The adjacent utter volition live on held Apr 24th, 2012 amongst speaker Mike Ball, VP Social Media at The Metrick System as well as formerly at Facebook volition utter close "Everything y'all always wanted to know close social media but were afraid to ask". To cheque out their novel digs as well as reserve a topographic point at the adjacent talk, cheque out their site for details.
100 Miranda Avenue, 2nd Floor
Toronto, ON